Healthy hair takes dedication, but that doesn’t mean haircare brands need to do all the heavy lifting. With Social Strudel, customer journeys become a rich source of authentic social content, brand discovery, and repeat purchases. From Instagram Reels showing off shiny curls to TikTok tips on using heat protectant sprays, Social Strudel helps you coordinate, automate, and reward content that inspires others to care for their hair.
Engage Creators Across 10 Platforms Seamlessly
Social Strudel connects with all the major social media platforms—Instagram, TikTok, Facebook, YouTube, Pinterest, Reddit, LinkedIn, X (Twitter), Tumblr, and WhatsApp—so your brand doesn’t miss a moment. Whether your community is on IG sharing their product reviews with selfies, or on TikTok creating a curl-refresh reel, all content is tracked, approved, and published through one coordinated system. No spreadsheets, no missed mentions, just smooth operations.
Example Activities Your Community Already Loves:
- Wash Day Routine: Invite your customers to document their favorite wash day rituals using your cleansing and hydrating products. Step-by-step tutorials build trust and create human connection.
- Heat Protectant Tips: Encourage creators to demonstrate how to add thermal protection before styling. Use is believing, especially in short-form video.
- Curl Refresh Reels: Return volume and bounce to yesterday’s look. Perfect for Reels, Shorts, and TikToks.
- Reviews with Photos: Drive social proof with authentic UGC. Social Strudel collects submissions and connects them with your eCommerce flow.
- Invite a Friend: Amplify growth with referral invites. Let your loyal customers do the talking and earn meaningful rewards.
Incentivize Loyalty with Smart Rewards
When your most passionate customers become creators, they deserve VIP treatment. Social Strudel empowers you to attach rewards to specific content types, seamlessly integrating them into post-submission workflows. That means when a creator posts a haircare review or tutorial, they’re automatically entered into a reward flow—be it a free product set, a salon voucher, or membership in an exclusive VIP group.
Popular Reward Ideas for Haircare Brands:
- Product Sets: Ship curated collections to loyal creators as a thank you—and a fresh content opportunity.
- Salon Vouchers: Partner with salons to reward creators with real-world benefits, and amplify brand prestige.
- VIP Groups: Create an invite-only experience for top contributors. Think early access, feature opportunities, and co-creation invitations.
See How It Works in Real-Time
Every submission from a content creator is tracked, timestamped, and organized using Social Strudel’s content engine. Brands can pre-build campaign templates (like #WashDayGlow or #CurlGoalsChallenge) that assign tasks, due dates, and rewards. Submissions are automatically reviewed and grouped for approval and publishing. You’ll never lose track of a great review or miss a trending post again.
Ready to Co-Create the Next Iconic Haircare Trend?
Social Strudel positions haircare brands at the center of the healthy hair movement. From onboarding loyal customers as creators to rewarding stylists and influencers for tutorials and reviews, our platform unlocks the collective creativity of your community. Track everything. Reward everyone. Publish everywhere.
Your Story is Just Getting Started
Transform daily routines into viral reels. Turn a simple referral into your next top customer creator. Whether you’re selling a scalp serum, a deep conditioner, or a leave-in cream, Social Strudel helps your brand scale authenticity and impact across all platforms—without increasing your workload.
Book a demo today and see how Social Strudel fuels the healthy hair journeys your audience craves.
